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JD DECOSTA

digital

DIGITAL MARKETING & SOCIAL MEDIA ​MANAGEMENT PORTFOLIO

Positive, and adaptable professional with ​10+ years of experience and a proven ​knowledge of social media management, ​creative digital marketing, general ​management, production, coaching, ​investing and psychology.


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ABOUT ME

I have always enjoyed taking

the road less traveled.



In 1999, I was a professional musician who was ​signed to Outpost/Geffen Records with my band ​Hot Sauce Johnson and then signed in 2002 to ​Roadrunner/Island Def Jam with my band ​Rumblefish. During this time, I learned promotion, ​branding, social media, and advertising while ​creating brand awareness for my groups.




After touring for a few years, I started working at ​the World Famous Whisky a Go-Go as the ​production manager and eventually moved on to ​the Roxy Theatre where I was the Production ​Manager and then promoted to General Manager.


I designed some of the original ads for both ​venues that were featured in various magazines, ​most notably LA Weekly and LA Times. I also did ​street and digital promotion for them and for ​other venues, such as the Viper Room and Key ​Club...



Eventually, I moved on from my music career and helped create a tennis company, Ultimate Tennis in Brentwood, CA. During this ​time, I also accepted the brand manager position at ACEing Autism, which is a non-profit dedicated to bringing tennis to kids on ​the spectrum.


A unique opportunity presented itself that I could not pass up at a high-end jewelry company called Julez Bryant, and for the first ​year, I helped build the brand into a respected industry darling. I handled the digital ads and managed the social media platforms. ​A team consisting of a photographer, a web designer and I brought the company to a vast mainstream audience. We ​exponentially grew the social media platforms, which led to acceptance into the premier trade show Couture; which featured the ​world's top jewelry designers (Only the top 200 jewelry designers in the world are invited to participate).In addition, due to our ​amazing financial growth, we were able to launch the first Julez Bryant flagship store in Solana Beach, CA.


While growing Julez Bryant over the span of 5 years, I fell in love with the sport of pickleball and used my extensive tennis ​coaching experience to transition into coaching pickleball at the Pickleball Club of Carlsbad (PBC). I was soon asked to join the ​start-up company called Nexxed Pickleball, after they found out what I had accomplished with Julez Bryant in the digital ​marketing realm. I helped create and direct all the digital marketing which helped brand awareness and built a core following that ​led to selling our product as quickly as we could manufacture it (unfortunately, the company is on hold due to legal trademark ​issues, and I decided to take on a new adventure. I will continue to do some remote work for them when they relaunch in 2024.)


I played pickleball with a successful entrepreneur who was impressed by my work with Nexxed and PBC. He recently asked me to ​both partner with and promote his company, The Iron Man DJ. On a part-time basis, I have created all the digital ads and am in ​the process of creating awareness and increasing bookings while helping the company become a national franchise.

I truly enjoy and am always excited to work for and take on new small business adventures with the digital world at my disposal.








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CURRENT WORK

The Iron Man DJ Media Ads


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CURRENT WORK

The Iron Man DJ Media Ads


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Media Ads


The Iron Man DJ



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CURRENT WORK

The Home Asset Experts

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CURRENT WORK

The Home Asset Experts

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PREVIOUS WORK

JULEZ BRYANT POSTS & ADS

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JULEZ BRYANT

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NEXXED PICKLEBALL

POSTS & ADS

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POSTS & ADS

NEXXED PICKLEBALL

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PICKLEBALL CLUB ​OF CARLSBAD (PBC)

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ACEING AUSTIM

POSTS & ADS

05

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ULTIMATE TENNIS

POSTS & ADS

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ROXY THEATRE ETC.

POSTS & ADS

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MISCELLANEOUS

POSTS & ADS